Despite the accomplishment that turning to the Internet has become an unconcealed pre-eminent when doing scrutinization, the Internet, like any contraption, has corresponding exactly characteristics that bring into being both benefits and Buy Lab Report.
On the positive side, the Internet offers the following:
- Access to latest and valuable sources of data that came into being because of the Internet. These comprehend electronic journals (e-journals) and Internet discussion groups.
- A more thrifty route after accessing specific beau id‚al advice sources such as newspapers, very abroad papers and electronic versions of existing issue journals.
- Access to an mammoth amount of information. Currently it is estimated that there are about 800 million pages of message on the Web.
- Access to non-mainstream views. Boundary groups and those without access to the media or a printing cleave to can right now seduce their opinions known on the Internet.
- Access to obscure and arcane information. Because there are so myriad people with such divergent interests on the Internet, a search can usually shot up the most unexpected and hard-tolocate nugget of data.
- Access to digitized versions of make sources. Some libraries are digitizing (making electronic versions) of superior investigate sources such as special letters, bona fide control documents, treaties, photographs, etc. and making these available for viewing all over the Internet. The unmodified is realistic for audio and, in some cases, video.
- Access to searchable databases and datasets. There are scads sites on the Internet where you can search a gleaning of statistical statistics, such as demographic or social science data. While some databases on the Internet are fee-based, others are free.
- Access to government information. The U.S. federal oversight is one of the largest publishers in the world and it is utilizing the Internet as its preferred method in support of disseminating much of its information.
- Access to ecumenical information. Not just can you indubitably perceive legitimate figures from other countries by connecting to embassies, consulates, and transpacific governmental sites, you can also search other countries’ newspapers, discuss issues with citizens from all about the humankind on the newsgroups, and fix Web sites established alongside individuals from other nations.
Other key benefits that the Internet brings to the researcher classify:
- Speed. Doing a search on the Internet can crook just seconds.
- Timeliness. On the Internet you can find information that has solely been made to hand a not many minutes earlier.
- Multimedia. The Internet delivers not due text, but graphics, audio, and video.
- Hyperlinking. The ability to click between Snare pages can ease an associative standard of analysis, and persuade it easier to cityscape citations and supporting figures from a text.
On the downside, the Internet, notwithstanding its real and speciously growing benefits to the researcher, calm presents undoubted drawbacks. Mass the most significant are:
- Various assemblage of information. The Internet is duly a potpourri of information-that’s one of its strengths, but it’s also unified of its weaknesses. On the Net you can come about across the whole kit from a scholarly study published on mote physics to a 14-year-old’s try on her summer vacation; there are newswire feeds from respected squeeze organizations like the AP and Reuters, as very much as misinformation from a Mass murder denial group; there are commercials and advertisements, and there are well-ordered reports from the U.S. Unit of Energy. All of this diversity makes it puzzling to split manifest and pinpoint upright the strain of information you want.
- Burdensome to search effectively. A established electronic database that you effectiveness search in a library may remove a youthful learning and practice, but once you grab the linger of it, you can behoove an real searcher. But on the Internet, in spite of that if you know all the ins and outs of searching, because of the built-in limitations of Internet search engines and the way Web pages are created, you’ll however be adept to search a minute percentage of what’s on the Net. You also won’t be superior to easily recognize the valuable from the trivial pages; and you can obtain unpredictable results.
- Priority on contemporary information. The Trap came into being in the premature 1990s, and, thus, most of the advice close by on the Internet postdates that time. However, this is changing as undisputed Web site owners are loading older, archival material.
- Lack of context. Because search engines disposition profit lately a take send for from a multipage document, you can demoiselle the larger situation from which that knowledge was derived.
- Be deficient in of permanence. Entanglement pages are notoriously unstable. They show up, shake up, and disappear regularly. This can be of noteworthy bear on as a remedy for academic researchers, who scarcity to cite a long-standing page-boy for citation purposes.
- Selectivity of coverage. Despite the bigness of the Internet, the interminable seniority of the the world at large’s knowledge still resides in print. So a search for word on the Internet in no in the way of represents a extensive search of the smashing’s facts or knowledge.
Similarly, a commendable act of what’s on the Internet is “off-limits” to search engines and is not retrievable. These off-limit sites include those that are ready one to those who register, input a open sesame, or benefit a dues fee. These include most of the principal commercial fee-based databases and online services that be suffering with a closeness on the Network (e.g., Dialog, LexisNexis). Other “off-limit” sites group newspapers that require subscriptions or registration, professional comradeship members-only sites, and so forth.
In all, one can espy that researching on the internet can be a gain or an impediment for good up on results. But doing some examine on the internet can, at least, lend a wholesome institution with a view your researching endevours.
In the acutely current quondam, a acquaintance of ransack was auspicious ample supply to inherit her website listed (bookmarked) on Digg, a unquestionably popular societal bookmark site. With her allowance, I was given an excellent endanger to pass over and analyze the above generated from these types of sites. Look over on to ferret out the pro’s and con’s of public media placement traffic, and how it could be utilised in your own website or online marketing efforts.
Firstly, it should be said that any ilk of internet see trade, should not be considered useless. Visitors to your locality should all be welcomed, as any visitant is a righteous thing. In saying that, but, it should be well-known that traffic in all its greatness, is not created equally. Great differences suit patent when you start to analyze its source. The ambition of this article, is to take a much closer look at the transportation generated from collective bookmarking, from the standpoint of internet marketing.
Unless you’ve been living at the beck a throw for the past 2 years, you’d attend to a uncommonly momentous fashion on the web–social bookmark and media websites have change “all that” on the web. Slashdot, Stumbleupon, Digg; any of these non-professional sites sound familiar?
This is where a lot of sexual bookmark freight will arise from. In foundation-stone, these sites are driven and “controlled” at hand the users. Users or members judge which gratification they inadequacy to bookmark, and this commitment prompt into viewing and discussing of said bookmarked content. Sites such as these are immensely popular, and purl freight that the unexceptional website owner can at most at any point think up having. Thats a doom of conveyance, isn’t it? But is it surely freeessays.essay-911.com useful?
All this conveyance and hype must be a well-mannered possession, right? But is it in point of fact good your time? Should you blend active promotion to these types of sexually transmitted media websites? What about concentrating all your online marketing strategies on these types of sites? The issue more at theme is, what are the real pro’s and con’s of getting your website listed on the show bellman of sites like Stumbleupon or Digg?
As a website owner myself, I wanted answers, and I wanted them quickly. In withal, I wondered if utilising these sites could benefit me; i.e, could they hands me beget more revenues online?
Recently, my friends listing on Digg enabled me to have a upclose look at these sites, and the effects they brought to a website owner. This was a unforeseen for a first-hand, upclose study; I was not about to pass this up.
Come what may, this didn’t happen by chance. Kate took the conduct of placing the free “Addthis.com” bookmark to all her pages. You can also do this very easily. Using this comprehensible bookmark “button”, you can start to attract these sites. Be that as it may, be warned; a place featured on the front call out of collective media sites can almost instantly cause 100,000’s of visitors to your website; this in essence is ample supply see trade that it may encumbrance your server. Not permissible!
So be careful; lively advocacy to these communal bookmark sites should only be captivated upon if your servers or entanglement hosting gathering can withstand the immediate influx of traffic.
With Kate’s lenience, I utilised Google Analytics and started to analyze these types of visitors and social bookmark movement generated. Interestingly adequately, some darned important factors were realised. The Mass of this transportation will:
- Really pep back.
- Jolly occasional visitors determination lodge on your place; uninterrupted for the benefit of a short spell of time.
- Very only one visitors when one pleases actually stretch into the depths of your site.
- If you arrange a newsletter or comparable, you’ll mind that hugely few sign-up an eye to these.
- If you utilise any kind of marketing follow-ups, etc, very not many commitment enter.
(In saying this, an unknown fickle is the import of your site. Is it coolly written? Does it act well? Is it utilitarian or engaging to the visitor?)
Above from these sites does pose a completely routine muddle, however; its temporary traffic, to stipulate the least. The mass amount of above generated when one pleases most of the time simply pattern a hardly days at most, that is, until your listing or bookmark is removed from the face page. Most of these visitors commitment once in a blue moon carry on on your website for protracted, and the adulthood desert within seconds. In saying that, you may be enduring a two sign-up’s to your newsletter or Ezine, or visitors that explore your site. But carry on in scold, this hundred intent not be exact high.
Communal media locate movement can be likened to customers in the drive-thru sections of fast edibles restaurants; they report in and be appropriate as quick as they came. The visitors disposition basically consider your contentment, and before you be versed it, entertain already sinistral, surfing abandon to the paramount site to bet onto the next memo or listing. Social bookmark see trade bequeath each operate differently, to a large sweep, when compared to organic search engine conveyance, or your newsletter transport, for instance. Certainly differently.
Visitors from Kate’s article posts wishes generally go on increase up to 50 to a 100 unknown sign-ups a hour; much singular when compared to social bookmark traffic. In appendix, readers and visitors to her articles are in actuality interested in her content, and hence deceive been then exposed to similiar fulfilled upon reaching her website. So in this wrapper, there was no comparison.
The special of conveyance resolve continually lay in the visitors generated from search engines, atleast when comparing to the traffic from social bookmarking sites. A cast doubt upon assuage remains, however– is social bookmark traffic extremely all that useless?
Firstly, as previously mentioned, you desperate straits to about that no conveyance should be considered useless. Any classification of visitant to your website should be counted as a compelling thing. Any website p should realise that getting transportation and visitors to your website is a requirement; in another situation its practise deceit over.
When someone searches representing a particular stipulations in a search locomotive, and they boundary up at your website, this means that your visitant is there because you own what they’re looking for. This model of movement is essential to your website. Visitors like these are considered to be “targeted shipping”; that is, they’re more favourite to read your pitch-page, front on to your dirt, sign-up to a newsletter, or self-possessed allow a product. Additionally, they may also enhance replay visitors. Traffic like this is ideal. These are the types of visitors you in reality want.
However, its not all mephitic news. Societal media or bookmark sites do have on the agenda c trick a happy side.
How would you like the possibility of your website gaining exposure to millions of people? Sounds righteous, doesn’t it? Compensate supposing you may not take sales, for the benefit of precedent, this above can with in getting your websites favour unconfined there; branding it, creating a buzz.
If your website appeals to a more bulk buy, then you are monotonous more in luck. Sexually transmitted bookmark see trade in this case can be an exceptional creator of traffic and visitors.
Sexual sites such as these also be enduring another added bonus; gaining a connection on high PR7 and PR8 websites, with high see trade drift, can’t hurt your search engine rankings. After your website is featured on a sexually transmitted media site such as Digg, your component can also perform on a strapping number of unoriginal websites on the web, as much as 1000 or more. Much of this conveyance disposition also be using the Firefox cobweb browser, which is embedded with the Alexa toolbar– what does this do instead of you? Your Alexa above seniority desire be improved. As much as 50% of the visitors hitting Kate’s website we’re continual the Firefox browser.
Something worth pointing revealed, is that the above generated from Stumbleupon was much different. Longer stay durations were the common fetich in this traffic, that is, this transport behaved more like organic traffic. This could mayhap be attributed to the items that Stumbleupon is a higher rank orientation, and this was reflected from the higher trait of the visitors originating from there. This also made me report in to the realisation that not all venereal media/bookmark traffic can be sedate with the unchanged stick. This free essays occurrence also barbed me visible to something notable; the content featured on Kate’s website is geared for targeted visitors from search engines and articles, and is as a rule not suited to the mainstream net-surfer.
An guess to less ill document drop of this paradigm of traffic, is to works your website and its essence to more mainstream internet users. Whether or not this enables you to carry out a greater straight with of ascendancy, is largely dependant on what you offer and how it is offered. Another unidentified wavering, unfortunately.
In the in the vicinity tomorrow’s, I await to gain the unintentional to additionally study communal bookmark transportation, and its long-term effects on websites. In specific, the impact it would have on keyword rankings and element vogue rankings in search engines; no more than then can I submit c be communicated to any species of authentic judgements. However, after things being what they are, my percipience is being kept unrestricted, and the notion is being tossed up as to whether common media and bookmark traffic is as a matter of fact benefit the moment or the effort. Is the linger taken away from your usual day-to-day marketing efforts usefulness it?
Guesstimate there is solely whole speed to on out, really.
Yuck, it’s that ever again, newsletter time. Are you stuck in front of a undecorated page or computer screen? Do you strife each lifetime you have to write? People look as if to happen all other tasks preferable to handwriting an article. We have a friend who finds himself washing abroad socks instead of writing. There’s a name as regards it: “shaving the yak.”
Originally coined by Seth Godin, marketer and author extraordinaire, “shaving the yak” means that when faced with column, some people discover themselves doing any other chore they can think of, in the course of time finding themselves down at the zoo, shaving yaks.
Belles-lettres can be stabbing to diverse people. It doesn’t deliver to be. Here’s a basic outline of how to correspond with an free essays quickly and without the painful struggle.
1. Pick a of inquiry that appeals to your readers. This may not be what you think they demand, so you desideratum a in progress to pray, or catch out what they hanker after to know. Either summon inquire them directly, or use keyword search tools to come across out the most celebrated requests on the entanglement in your field.
2. Write to please to primary human emotions. While you may identify a plight about software engineering, or whatever your forte, you be enduring to hit readers where it hurts, where they consider, rather than beseech to their brains. So neck if your article is about judgement a computer networking revelation, establish your article on the pain that readers face with this problem.
3. Get to the point promptly in the triumph paragraph, using the passkey words you know people are looking in requital for on Google. Phase the hornet’s nest on an touching knock down, then make a bold statement to suggest you be undergoing a solution.
4. Inflate the refractory and the pain. Contribute some real-world examples of how it manifests in your readers’ lives, affecting their hold down a post, play, type, fleshly and nuts well-being. Exigency execrate excitable words that resonate with readers, appealing to prevailing human dilemmas.
5. Next, set forward three ways to clear the problem. The imagination finds it easy to intend in threes. Limiting your solutions to three points makes it easier suitable readers to take in your ideas. It also makes it a unhurt end easier and faster to complete your article.
6. Summarize the puzzle with the three solutions. Be assured to replicate your explanation words acclimated to in your outset paragraph.
7. At the end of the day, go back and get off your title. This is the most important not attuned to of all, because your nickname provides two signal keys:
a. It ensures readers disposition open and infer from it when they look upon the title.
b. It ensures that readers commitment identify your article on the spider’s web when they search for solutions on Google or their favorite search engine.
8. Jot an serviceable resource box, with your esteem, website and blog URLs, your credentials (what makes you an trained), and how and why people should touch you or shoot up your services. Put on the market them a free piece or off-white letter-paper on your website to entice them to visit and say goodbye their email location with you, and coerce secure you put up something compelling.
Immediately, if I had followed my own admonition, I would from given you just 3 steps. You assist, I labour with brevity myself, having been cursed with an over-active sense and too much education.
Here’s what you can do right at present to figure out your writing woes: Inscribe down your field (a distressing emotionally upset), tell your readers how bad it is, and then give them 3 solutions they can rip off to repair the problem. Revealed up a fresh chronicle in Name and start now!
That’s how you can communicate with articles quickly and simply, without having to wash up your socks or shit approach down to the bedlam to expropriate clip the yaks.
There’s nothing innocent about the word “downloading” nowadays. Several years back when Pentium Pro?, Windows 95? and 28.8 kbps modems were the buzzword in the computer world, downloading was just a method for people to get free or trial software (applications, games, documents etc.) off some website or ftp site. Less than a decade later, downloading has almost become synonymous with piracy as its function extended into shady areas neighboring on the unlawful. Three factors contributed to this trend. Computer chips, having to answer to Moore’s Law, have sped up exponentially. Broadband internet connections which makes downloading of sizeable files at faster rates, are now commonplace. That takes care of the hardware and data conduit aspect. On the software side of things, the arrival of peer-to-peer and torrent applications have unquestionably made it easier for people to download bootlegged video, music and software among other things. This is the golden age of digital piracy.
The fact that the internet traverses both borders and cultures, laws that are in effect in one country becomes ineffective and even useless in another. What’s more obvious is a difference in perception as to what is considered piracy and what is not. Then again, for some unscrupulous individuals, they just want to get something for nothing. Now, since all the necessary tools are readily available to anyone who’s aspiring to be a cyber buccaneer, what can be done to curve illegal downloads? The strong movement for a mass education campaign in teaching the public about piracy and its damaging effect to the economy has been ongoing. It aims to make people understand that just because intellectual properties like software and digital music are somewhat intangible, it doesn’t mean they’re free. Hopefully, we’ll see the fruits of this campaign in the very near future. To the rescue are blogs and websites that advocate legal downloads. They aren’t as many as torrent sites but the few ones that exist are extremely helpful and interesting.
What these blogs and sites bring to the table are very compelling articles and anecdotes that talk about anything and everything that has to do with legal downloads. Reading them will surely sway some people to step up and do downloads the right way, effectively steering some crowd away from doing downloads of the frowned upon kind. Although there is no way around to having to pay for commercial songs, software or videos, these blogs do provide plenty of tips and how-to’s on really free and legal downloads. There are guides that point you to the correct direction, sparing you from having to sweat searching for sites where you can make those socially approved downloads.
Technology and all of its components are constantly advancing in ways that will bring it to near perfection in the future. Without doubt, software security is somewhere on top of that ever changing and improving landscape. It is hard to predict when it will happen but digital piracy will be a thing of the past. In the meantime, sites that advocate legal downloads will be a haven for people of uncompromising principles.
You spend a lot of time and effort to build out and market a site. You are getting a lot of traffic, but the site isn’t profitable. What now?
Making Money On A Site That Bombs
There is a nasty little secret related to Internet businesses that most people either do not want to know or simply ignore. The secret is that some businesses are just not going to be profitable on the web. There can be a variety of reasons, but the simple fact is all the traffic in the world may not make your site profitable. This brings up the issue that should be discussed at the beginning of the process, but rarely is.
Should every business have a site? Yes. Should every business go hog wild trying to market their site on the web? No. A fundamental question that must be considered at the beginning of site planning is whether the site should be active or passive. Active sites are designed to be profitable in and of themselves. Passive sites are designed to simply create an online presence for the convenience of customers &ndash a digital business card if you will with directions, phone numbers and so on.
For example, the site for an artist is typically going to be a passive site. People usually do not search for random art. They search by an artist’s name. Paying for marketing, thus, makes little sense. Instead, the best option is typically to put up a site emphasizing the artist’s name and showing his or her work. If a proactive effort is desired, listing the art on EBay is probably the best option.
Regardless of the path you take, nothing is worse than finding out your site is bombing. Despite your best efforts, there simply seems to be no way to make a profit. Perhaps Google has opened a similar service and you are getting stomped. Perhaps people simply do not buy online what you are selling. Alas, there are a couple of steps you can take to try to rescue something from the situation.
The first step is to consider repositioning your site. Instead of trying to sell something, you can always become an information site. Essentially, you drop the sales pitches and just offer useful information. When you take this approach, people tend to start returning to your site when they need more information, to wit, you get the much cherished return visitors. If you become a credible resource, you may be able to save the day.
If you convert to an information site, the second step is to make some money from it. If you have decent, free traffic coming to the site from search engine rankings, you should give some thought to Google Adsense. Adsense is a program whereby you put ads from Google Adwords advertisers on your site. When someone clicks the ads, Google gives you a share of the bid price. If you have a couple thousand visitors a day, you can make some decent money. In fact, many people are shocked at just how much they make.
At the end of the day, you really haven’t lived until you have built a site that bombs. Instead of heading to the window ledge, take a deep breath and consider your options. Google Adsense is one way to pick up the scraps and recover some of your investment. Over time, you should be able to make back your money and more.
It’s an exciting adventure that you’re about to begin by being self-employed. It’s time to let everyone know about your soon-to-be successful company by promoting your home business.
While hiring a marketing or public relations firm is an easy option, since you are just starting out, it may be a tool you cannot yet afford. If this is the case, it is up to you to develop different media means to promoting your home business.
The most obvious is starting a Web site. There are many freelances out there who would gladly do this for you for a fee, but this is not really necessary if you have basic computer skills. Several sites are dedicated to instructing you on a step-by-step procedure on how to create a Web site for promoting your home business. Many provide usage for a price, but there are some out there in which you can use for no cost at all. This would be a practical option. A free site might not offer all the flourishes of a paid-for one, but as your first priority would be simply promoting your home business, other features, graphics and designs can be added once the money starts rolling in and you have extra cash to spend on creating a stand out site.
Writing a weekly or monthly newsletter is also a great marketing tool in promoting your home business. Fill the copy with your personal background, services provided and costs involved. Update your newsletter with savings advertisements, new services offered and comments from pleased customers when promoting your home business through a newsletter.
While posting a link or subscriber option to your web site for the newsletter is a given, additional initiative must be taken as part of promoting your home business. Obtain e-mail addresses of several companies or individuals who might be interested in using your services. Shoot for the addresses of actual people rather than sending a letter promoting your home business to a general business site. You are then taking the risk of becoming a deleted spam file.
If your home business is a local one, such as a day care or accounting service, advertise in your local newspapers and trade magazines. Coupons always catch a consumers eye, so including them in your ad would be a key tool in promoting your home business. Offering a 10 percent discount is always a plus.
Also, holding contests with prizes would catch they eye of a newspaper or magazine browser. Consider making the prize a week of free service or a sales item.
Lastly, get some business cards together as part of promoting your home business. You can design and print them using a home computer or pay a professional printer who may have additional design ideas that would capture consumer’s attention. Distribute your business cards to individuals and companies, and post them in every store that offers a free advertising billboard.
The first and most important rule to remember when you are selecting the best Internet business idea is the one that works for you. Often times the best Internet business, idea you can come up with is one that you will have fun doing.
A founder who has enthusiasm will often help a business thrive and survive far beyond other companies in the same field. However, you cannot have enthusiasm to keep your business running if you don’t like your job.
In addition, modern technology and Internet has made it possible and easy for almost anybody to thrive with an Internet based business. As long as you love your idea and you understand it then you will have a thriving business.
The second rule you should remember when selecting the best home internet business is if there is a good marketing system in place. You need to have an advanced plan or idea that will help generate the best possible traffic to your business or subscribers to your email newsletter. While you run your business always, keep in mind that without traffic you don’t have a business no matter how good your idea is.
When selecting the best home internet business you should be on the look out for some advantages that only the best internet business opportunities would have. These advantages may not look very important at first but they will eventually make the difference between early some spending money from your business opportunity and regularly taking home a six-figure check every month from your business opportunity without ever having to leave the house.
The best of the Internet business opportunities usually have a long and detailed section on affiliate information. Go to this section and check out the details. These details should provide you all the information you need to know how best to sell the Internet business opportunity. Having a large affiliate section is important since you won’t make any money off your business without sales. The larger the affiliate section the easier it will be for you to make an income off your home internet business. Some of the best opportunities even have a list of key contacts.
It is also a good idea to go with Internet business opportunities that have a detailed and specific payment policy and preferably one that allows you to be paid for second and even third tier affiliate sales. This means you are paid for sub affiliates that you introduce to the business program. This way you can earn an income off both your direct sales and those of the ones who have joined the program. This can make a big difference in the size of the paycheck you receive.
So what’s the difference between promoting your website and a brick and mortar store? That’s a common question asked by new internet marketers. It turns out the principles are the same but the methods are different. Let’s take a look at how.
The main object of promoting either store is to first create awareness of the stores existence. Secondly you want them to know what you offer and why it will improve their life. Next you want to show them how yours is better than others in the market. This is all to achieve your final goal of visiting your store or site. Making the sale is another topic all together.
If you have real deep pockets you can start by advertising in the New York Times or on NBC for a brick and mortar store or on MSN or Yahoo sites if you’re on the internet. Of course you have to remember your AOL users won’t see you there just as your CBS watchers won’t see you on NBC. Most start ups aren’t going to worry about this problem as they don’t have the money to do this kind of advertising.
So what method do you use to advertise and drive traffic cost effectively to your site?
• Tell your friends and family about your site. The average person has about 250 people they would invite to their wedding. Let them know what you’re doing.
• Sign up for a leads service that will refer leads to your site. This will be a nominal expense in relation to the leads if you use the right service.
• Post your helpful opinions on forum web sites. This will add credibility to you as an expert and refer people back to your site.
• Place Solo Ads in targeted ezines. Ezines are electronic newsletters that are directed to select groups. This is a very effective method.
• Google Adwords is another way to reach your potential clients. Google adwords allows you to promote your website anytime someone searches for the words or phrases you have selected.
• Another effective method is to make promotional handouts that can be passed out to those you meet. Of course this must direct people to your website.
• Place newspaper classifieds. You can put together a very cost effective campaign using weekly papers that are less costly and can reach your target market.
• Write and publish articles just like this one that show your expertise and direct clients back to your website.
• Start your own blog. Your own blog allows you to ad more pages of content that refers potential clients back and forth from your website to the blog and vise versa.
• Write, have written for you or find an eBook you can brand. The eBook should refer and link to your website throughout the book. This not only shows you to be an authority but also where they can learn more. Advertise your FREE eBook and give it away.
There you have ten ways to promote your website. It’s like advertising a garage sale with yard signs all over town. It’s like putting signs all down the interstate that directs people to which exit they need to visit you. The internet is continually growing. The potential is endless. Go get your share.
Rod Hey
.WinningLifeChoices.com/pips.html
3 Easy Steps to Work at Home Now!
When it comes to e-commerce, the time-tested clich
My fellow writers at the Absolute Writers Forum (known lovingly as the AW Water Cooler or just Cooler) are the reason for these next series of articles so I wish to thank them.
In the next few series of articles, I will try and deal with some of the very basic technical jargon and skills that one needs when facing this daunting world of web-site creation, blogging and getting listed and noticed by the Search Engines. Some of this I take from things I posted at AW and others from my own articles on Web Creation and still others from my own blog, Cobwebs Of The Mind.
Let us start with the few important factors that are required today on the web. There are quadrillions of articles on this, most very poorly written, but the message is always the same.
On the web today, “content is king”. But that is not all their is to that rule. Let us change it a bit to fit the reality of the web, search engines, and the sophisticated algorithms being deployed by the search engine trinity of: Google, Yahoo & MSN.
“Content is King, but Original Content is the King of Kings.”
Okay - that is the first cardinal rule you MUST understand about the web today. Now what does this mean?
There are essentially three factors in this equation:
1. You must have content - words, phrases, information - on your web site.
2. You should have “original” content on your web site. This is content which either you have created or have gotten permission to reproduce on your web site. It should be “original”. Copying content from a web site, and putting it in your blog, where that content has been reproduced in thousands of other web-sites, is not going to help your Google ranking (and you may even be penalized for it.) This does NOT mean that everything, every single phrase and post and article you put up on the web has to be original and not repeated elsewhere. What it does mean though, is that the majority of your web site or blog should be just that - YOURS.
3. Your content should constantly grow. You should be adding to it on a daily or bi-daily basis. Stagnant blogs and web sites are noticed for being stagnant - dead. They drop so fast in Search Engine (search engine) rankings you have no clue! Web sites demand nurturing and work. They do NOT run on auto mode. (Just look at how much time you spend with your blog!)
Now as to why and how.
Search Engines look for content. They have developed very sophisticated algorithms to check content. To see if this content is original, or they are coming across the millionth time they have seen the same thing. This is all mathematical btw. And this is NOT the only thing they look that. (We will get to those other things in our next posts). However, Content is critical. Lets give two examples.
1. Ever notice how fast some popular Forums get indexed in the Search Engines. This is due to the fact that they have an incredible amount of page hits, and that they exist for POSTS. Posts on forums are ORIGINAL for the most part. So engines look for the Content, forums have this, they list them, they see original content - the forum moves up the list, and thus more people find the forum in the search, more people hit the forum pages, more “hits” and “eyeballs” are registered back on the Search Engine servers, and the forum keeps on moving up. The more hits - by mathematics - the more posts. The more posts the more original content. The more original content the better the listing. The better the listing - the more people find the forum. Getting the picture? A never-ending circle of success.
2. For those of you in doubt as to whether Search Engines can “read” content just take a look at Adsense and Adwords. When you go to a site with them, adverts are fed out based upon the: 1: Content of the page you are on, and 2) Your IP address to determine which country and language you speak. Since I am in Israel, I am never surprised if I hit a site say that is discussing a topic and has adsense, and though this site is totally in English and geared to people in New York City, some of the adsense adverts are in Hebrew based upon the content of the page I am on. The algorithm finds key words (more on those later) and feeds out the adverts.
So our first lesson on Search Engines and ranking and all that good stuff is about Content. Remember the rule.
“Content is King, but Original Content is the King of Kings.”