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Blogging has been used for some years as a platform for individuals to record chronological publication of comments and thoughts on the web. They usually include philosophical reflections, opinions on the Internet and social or political issues. This article explains how one could go beyond this to capitalise the strength of blogging to enhance one’s Internet business.

A weblog, or more popularly known as “blog”, is basically a journal that is available on the web. The activity of updating a blog is “blogging” and someone who keeps a blog is a “blogger.” Blogs are typically updated daily using software that allows people with little or no technical background to update and maintain the blog.

The popularity of blog is gaining momentum globally with each passing month. A recent survey conducted by Comscore.com shows the following findings:

1) 50 million of the population in the USA visited blog sites in the first quarter of 2005

2) This indicates an increase of about 45% compared to First Quarter of 2004.

3) An average blog visitor spends 23 hours per week online while an average Internet user spends only 13 hours online.

4) Blog visitors are 11% more likely than the average Internet users to have incomes of $75,000 or more.

5) Blog visitors are 30% more likely to buy products or services online.

Anybody thinking of starting an online venture, would be silly not to recognise the importance of blogging being one of the best tools of Internet marketing.

Blogging is a perfect way for the average person to make money online without going through all the troubles and frustration of learning how to set up a website and be an efficient internet marketer.

Let’s now talk about nich products. Why do you need a nich product? And what has this to do with “blogging”? You may ask. It is because your online business has little hope of succeeding if you’re going head to head with the big boys. As a small Internet entrepreneur, you can never hope to compete with the big boys in terms of the power of pricing strategy and advertising. But you can be successful by finding niche markets or niche products that you seldom find at your local mall in oder to stay away from the empowering presence of the big guys.

Niche market basically is a market with a significant amount of interest online that does not encounter the same competition as in other regular products. You can easily create a niche market based on any topics including even your own hobbies, e.g. gardening, guitar, tropical fish, D.I.Y etc. As long as the topic is being searched for online, you would have a great opportunity of making some profit through adding ads to your blog and making some effort in promoting your targeted affiliate programs and products.

Many internet marketing newbies opt for blogs to set up their niche markets because as beginners, they can very easily add pages, images, banners, downloads, ebooks etc to their blogs. Unlike the regular websites, they do not need to worry about having to understand HTML (the website design language)!

Savvy marketers have discovered that blogging is one of the best Internet marketing methods that is free because you could create your blog almost immediately at no cost compared to the setting up of a conventional website.

Putting information in your blog to help establishing your presence in the Web is now a growing phenomenon. Blogging for your Internet business is one surefire way to enhance the visibility of your products and services.

With the continuing improvement in software technology, publishing, introducing plug-ins, banners, pictures etc to create a fun and interesting “website” has become a breeze even to those retirees with old and rusty brains.

The more content you add to your blog, the more traffic you get. And you can add these materials almost on a daily basis.

You could get high ranking search engine placement for many internet marketing terms just by designing your posts around certain targeted keywords. This phenomenon is more prominent when handling niche markets due to the lack of competition. Free articles could be easily obtained from many article directories in the web and posted to your blogs for the benefits of your visitors.

There’s almost no limit to what you could and want to do with your blog. You can include your ideas, opinions, expertise in your field of work, resumes, home recipes, pictures, audio or video clips, e-books, poetry, products, services, consultations etc., etc.

What are the main differences between a blog and a website then? You may ask.

Most websites are relatively permanent with only occasional updating. With blogs, you could post any new content almost on daily basis. Also, websites are usually less personal as far as their relationship with the visitors is concerned.

How do you start your first step to set up a blog? There are many host services providers you could join. Among the most popular are Blogger.com and LiveJournal.com. You could start with Blogger.com which many newbies find serving their needs just perfectly.

With Blogger.com, posting your web content is like a breezy walk in the park. Photographs of your produces etc, along with any text, could be uploaded to your blog right away with just a few clicks of your mouse.

Another facility you could use is Audioblogger that enables audio posting to your current blog site with any phone at any time from any place. It is not only effective but also easy and fun. You call a given number, record a post, then your blog is updated with an audioblogger icon and a link to your recorded audio. Your message in your own voice is instantly posted! The beautiful part of it all is the fact that this is totally free of charge!

Blogging has been used for some years as a platform for individuals to record chronological publication of comments and thoughts on the web. Now we know how one could go beyond this to capitalise the strength of blogging to enhance one’s Internet business.

This article is permitted for reprinting on condition that the content of the resource box below “About The Author” is left intact.

…No they won’t. On the web, building a web site is not enough. If there are no links to the site anywhere, no-one is going to visit it. The site won’t even be listed in any of the search engines without some incoming links. To get traffic, you will need to do some promotion.

Web Directories

The basic part of any promotion campaign, web directories, whist they may not generate much in the way of traffic, will help in your site’s search engine ranking. A good list of free, non-reciprocal, search engine friendly directories can be found at info.vilesilencer.com.

Pay Per Click Advertising

This is advertising such as PPC Search Engines, like Yahoo!’s Overture, and contextual advertising, like Google’s AdWords. Be warned, it is very easy to go through a substantial amount of money for no reward using these services if you are not careful. AdWords (amongst others) lets you pick a maximum budget a day, but, although $5 may not sound like much, $5/day is $150+ per month. Better make sure your keywords are correctly identified, and, in preference, not highly competed on, and that your sales copy is good enough before doing this.

Quality Traffic, not Just Traffic

It’s what everyone is after, more traffic to their website. Traffic is easy to obtain, though. Autosurfers, manual hit exchanges and purchased traffic will all send visitors to your website. However, this traffic is just visitors, many of whom will just burn up your bandwidth for no reward. Unless you are receiving decent money for pay per impression advertising, such as banners and popups, this traffic can be totally valueless.

Repeat Traffic

Unless you only require visitors to visit your site once, because you are selling a one-off product, and your sales copy is fantastic enough that they are hooked to buy on the first visit (and if you are regulary doing this, write an ebook explaining how and sell it), you will want visitors to return. If there is nothing of value at your site, visitors may come once, but they won’t come back of their own accord. Typically, it is estimated that a prospective customer will be exposed seven times to a product etc. before buying.

Reciprocal Linking

Whilst somewhat frowned upon, and generally thought to not be as valuable as one-way linking (see below) for search engine optimization, a relevant reciprocal linking campaign can be an important traffic generating tool. swap links with sites in a related, but non-competing, business to your own. It isn’t really a good idea to link to competitors; although visitors will be interested in your product, there is a good chance you will lose them to your competitor, especially if their website or product is better or looks better than your own. Not a desirable outcome. For example, a web hosting site could link to a site that sells scripts and programs; visitors to one will more than likely use the other, but the sites are not in direct competition. You can also swap links with web directories that require a reciprocal link.

One-Way Linking

Considered the best form of link for SEO purposes, this can also be a good source of traffic. There are a number of ways of getting one-way links. The easiest is submission to free web directories (see above). Another good source is by writing articles relevant to your site or industry, putting a resource box at the bottom, then posting the article on the directories such as ZapContent.com, or by sumbitting to the ezines. Webmasters and ezine publishers are always in need of fresh content, and will publish your article for free. The hardest way of getting one-way inbound links is by having websites voluntarily link to you. The only way to do this is by providing a valuable tool, service or resource that other webmasters will want to direct their visitors to

Shopping on the internet has been increasing every year over the last five years, a new survey predicts another busy year for internet shopping in the UK. According to the results of an online survey of 3,012 shoppers by PriceGrabber.com, this Christmas shopping season promises to be the busiest yet for internet shopping.

We thought you may be interested to see what fellow internet shoppers are up to and why, or just enjoy the amusement value!

Key findings

- The average shopper will spend GBP 768 on their Christmas goodies, of which 50% will be purchased online (hmm…sounds rather high!)

- 93% of respondents expect to do more online shopping this year than last year, citing a growing dislike of stressful high street Christmas shopping and soaring petrol prices as two of the main reasons behind this move.

- Comfort and satisfaction with the online experience has also increased dramatically and 88% stated they would spend substantial time researching products and prices online before making offline purchases.

- Over 50% of those surveyed will have started their Christmas shopping by November 1st, with 40.1% having already started by early October. But despite this “pre-planning” mentality, 75% of respondents expect that they will still be buying gifts as late as five days before Christmas.

The top 3 reasons shoppers are most likely to buy their Christmas gifts online:

1. Convenience - eliminate hassle of driving/parking/crowds (36%)

2. Flexibility - shop 24 hours of the day (33%)

3. Finding low prices (19%)

The top 3 things shoppers dislike about shopping for gifts on the high street:

1. Waiting in lines (30%)

2. Finding the right selection of gifts for everyone (28%)

3. Lack of time to get it all done (20%)

Additional finding

- 46% answered yes when asked if they would do more Christmas gift shopping online specifically because of high petrol prices

- 42% of respondents say they will shop for gifts online while at work. 45.2% of men surveyed admitted that they will shop online

while at work, while only 34.7% of women will count on shopping online while at work as an option

- About the same percentage of respondents answered that they will buy Christmas gifts online this year for pets (17%) as they will for co-workers (18%)

Survey Methodology

This Christmas shopping survey was conducted by PriceGrabber.com in October 2005. The survey ran from October 12-19 October 2005. It was administered online among a random sample of individuals. The total sample size was 3,012 respondents, 1,045 females and 1967 males. The confidence interval for all results is 95% with a margin of error of approximately +/-3 percentage points for the entire sample. LONDON - BUSINESS WIRE Nov. 2, 2005

You have optimised your website and attracted a large number of inbound links by one means or another. The results of this are that your site now appears on the first page of the top three search engines, Google, MSN and Yahoo, for your chosen keywords or phrases. You have cracked it! Now you are getting hundreds of visitors a day to your website. Unfortunately very few are staying to browse your site and even fewer are purchasing your products or enquiring after the services you offer.

You must look closely at your site to find the reason behind this if you wish to improve your conversion rates. There are two immediate actions you can take. Have you optimised your site for the search engines or your visitors? You should always optimise your site for your visitors as they will provide you with your income not the search engines. The search engines are simply a means to an ends.

It is better to have twenty visitors to your site 15 of whom purchase a product or service than it is to have 500 of whom only 5 make a purchase. When developing your site keep in mind your potential customers and put text into the site that they will appreciate, like and find informative. Never write your copy with the search engines in mind and those omnipotent algorithms. Algorithms do not make enquiries or purchases people do.

If your copy is attractive and readable and encourages real people to contact you or buy a product then it is highly likely to be equally attractive to the search engines. When writing your copy you should not be trying to ‘sell’ your product or service with blatant over the top advertising. Be more subtle. You are fulfilling a wish or a need or solving a problem so be informative. People have carried out a specific search so the need is already there you have to now give them the information they need to convince them to purchase of you. So as always the content is the key to making sales as well as attracting the attention of the search engines.

You must work hard at getting this content right. The second line of investigation is to analyse your sites visitor statistics carefully Look at each visitor and how they arrived at your site. That is what search terms did they use? What page did they land on? What pages did they navigate through? What page did they exit on? What area of the World or country did they come from? If they made no enquiry or purchase, look at their search phrase, and where on your site they went, and attempt to calculate why they left without making that enquiry or purchase. Was it because their search was not appropriate for ypour actual product or service? Do you not perhaps provide your service to their particular area? Did they miss or could not find exactly what they wanted on your site because of badly designed navigation paths? Or is it perhaps because the text is simply not up to standard?

If you think it is a structural problem then you can alter this so that people find it easier to navigate to places on the site that they actually want. It may also be a matter of your content so you can change this.

By constantly monitoring your site’s statistics you can dramatically increase your conversion rates, that is, convert more of your visitors into paying customers. Finally do keep note of what you do so that you can accurately monitor the changes you make to find out if and by how much they are making a difference.

Derrick Harper’s Wealth Funnel System (WFS) and Developmental Performance Consultants (DPC)Introduces You to the Wonderful World of BLOGS

Boynton Beach, FL &ndash May 6, 2008

I’m sure most of you have heard the words blog, blogger, or blogging.

If you are anything like me you have probably thought to yourself “I don’t have a clue what they are talking about!” Have you had that experience before?

If so, not to worry because we, at Developmental Performance Consultants along with Derrick Harper’s Wealth Funnel System of online marketing education, want to share with you some information and insight into the wonderful world of BLOGS and how you can utilize this web 2.0 technology platform to get your products/services and business more exposure on the world wide web.

What is a BLOG? Take the words “Web” + “log” = “Blog”.

A blog is, in the case for this article, textual in content and is an online interactive journal used to build relationships between you and your potential/existing clients.

There are a couple of Blog Platforms to get familiar with; “Hosted Blog Platforms” and “Stand Alone Blog Platforms”.

A few of the Hosted Blog Platforms DPC and WFS use are: Blogger, MySpace, and WordPress. They are Free, easy to use, simple to implement, and are indexed to the Search Engines rather quickly.

The other type of Blog Platform is the Stand Alone Platform and they include: WordPress (which is currently #1 out of the top 50 Blog Spots), and ProBlogger. These are both Free to post to however, there is a domain name fee, and a hosting fee you are responsible for.

One of the advantages of the Stand Alone Blog Platform is you can post the blogs directly on your company’s website. You can also be a little more creative in the design of the Blog as opposed to the standard templates found with the Hosted Blog Platforms.

Derrick Harper & The Wealth Funnel System teach you to be the “Expert” on the products/services you offer by using blog platforms to get your personal branding online marketing campaign out to your clients. Remember, people are looking to you for the leadership skills along with your knowledge and education so you need as many avenues as possible to reach them.

We hope this education has given you an insight into the world of blogs and will be beneficial to you as continue to build your business and online personal branding marketing campaign.

Unternehmen gehen immer mehr dazu

With blogs seemingly showing up all over the internet, many people want to jump on board as fast as they can. You may be one of those people. You may just want a way to polish your writing skills, or perhaps you even have thoughts of some day putting a little extra walking around money in your pocket. No matter what your reason, you likely want to know where it is you should start in your blogging. Well, first of all you are going to need some sort of blogging platform or software to create your blog in the first place. There are hundreds of options out there, so what you need to do is choose the blogging software that is best for you. Here are some tips on what to look for to get the best blogging software for you.

First of all you have to make a decision on what the reason for your blogging is. Are you doing it to try and earn some extra money, to record your own daily reflections, to polish your writing style, or for some other reason? The reason you are doing it will have a lot to do with what you want to accomplish with the site. For instance, if you are doing it only for personal reasons, then you may just want to seek out the first free blog hosting website you can find that you like. On the other hand, if you are doing it to earn money you may be much pickier about what you want in terms of blogging software. You might want the blog on your own site, or on a site where they help you promote it. No matter what the reason ends up being, it is that which will most affect your choice of blogging software and which one is best for you.

Secondly, once you know why you are blogging, you need to figure out exactly which features are going to be most important to you on your blog. Are you going to want to be able to post pictures? Or are you just going to be typing text as your content? You may also want to look at what tools are available like the ability to link, or to archive your posts. Once you know why you are blogging and what type of blogging you want to do you are that much closer to knowing what you need in blogging software. Keep in mind, though, that the more features that you are getting with your blogging software the more you will likely pay for that software. So, you must decide early on what you need and don’t need.

Third, once you know why you want to blog and with what features you want to blog, it is time to start seeking out software. It is available all over the internet and even in computer stores now. You may first want to do a search because often times you can find web hosting and domain name registration software that will include blogging software applications with it. If you want to blog just to blog, then you may want to look at some of the free applications that allow you to just create a free account and then immediately begin blogging. On the other hand, if you want something on a website you have already established, and then look at software that may exist directly on your computer or through your hosting company. Much of it goes back to the first tip: know why you want to blog.

Blogging is so popular now that many people feel like they are on the outside looking in if they don’t have their own blog. The problem is that you may not know how to get started in the world of blogging. Obviously you cannot have a good blog until you have figured out the blogging software you want to use. There are a few types out there including blogging platforms at websites, purchased packages, and some that even come with website hosting and allow you to include a blog on your website. No matter what type you use, you need to make some decisions to help you figure out which blogging software is for you. If you decide why you want to blog, what blogging features you want, and how much you want to spend on it, this will help in the decision making. Once you have done all of that it is just a matter of sifting through the various blogging software packages out there and deciding which fits your needs the most. The search for blogging software that is best for you will become obvious.

We all collect resources online to give to our visitors. Why not, it gives an added bonus to your site. What we want to do is use as many resources to our advantage. Advertise your business around your resources and gain major exposure.

Most websites out there are utilizing resources to enhance their website functionality, the only thing that we don’t see being implemented is promotion by means of self advertising You’re giving your visitors some great resources, then why not advertise your business within those resources?

Advertising With Your Own Resources:

If you reprint articles on your site, you could use those articles to advertise your business. The reason you do this is simple, adding articles on your site is going to increase your traffic, right? Then once your articles start to get good traffic from search engines on their own, people will come into your site directly from that article. You want to make sure they know who’s hosting this article. This is a great time to start promoting specials that you may have.

Consider Yourself Your Best Advertiser:

Do you host a resource directory? Maybe your company does link swapping, maybe you just like to give your visitors some great resource websites within your industry. Always make sure that your link is above the rest. Make sure that your company is listed #1. It doesn’t even have to be about your front page only. Be creative, spice up what you list within your own resource listings.

The Whole Point Is This:

Many of your resource pages are going to get traffic directly from elsewhere. Just because these resources are on your site isn’t enough exposure for your business. You want to advertise as much as possible for yourself without being too pushy or offensive.

Banner Advertising Was Never Dead:

For a long time, they said that banner advertising was dead. Some still do. I said then and I still say now, banner advertising works as long as it’s implemented properly. Adding a small banner above all your articles and resource directories isn’t a bad thing. Adding 5 on one page can be somewhat excessive and too pushy. Try creating banners that relate to the resources in mind. This will in turn create an additional resource for search engines and visitors.

Your Homework:

Sometime tonight, right now even, take a peek at your website again and look for areas in which you can add a small piece of advertising for your business. If you don’t have any resources, shame on you, create something right away and implement some advertising for yourself.

Till Next Time, Stay Creative & Grow Every Day!

Bottom line is no one is here to hold your hand. We can only sit back and watch to see what you feel is appropriate to present your business, your family name, and your honor. Improving your site brings greatness to your work. If not now, maybe later.

My Promise To You:

If you improve your entire site tonight, tomorrow will be a great day for your business. It will have undergone a well deserved face lift that brought life into the picture. You will feel better about yourself and where you are going.

I hope you enjoyed the article.

Since the early 90’s, the internet has become known as a medium for advertising. It has also been preferred by consumers and businessmen in public shopping and business dealings. Unlike any other media, like television, radio and print, internet advertising solutions with its low cost has become widely used.

Due to the considerable growth in figures of internet users and because of the inexpensive internet advertising solutions, it has more capability for multimedia subject matter. It could capture texts, images, video and audio. The advertisers could produce logos, moving banners, animated and 3d imagery. With these in hand, advertisers mix these forms to produce successful and low cost internet advertising solutions.

Not only does an affordable internet advertising solution serve as a communication station, it also assists in an effortless system for transaction and distribution. This is the only medium that could help people do business within a short period of time.

With just one click and a money-saving internet advertising solution, shoppers could get all the information they need by visiting any web site. The businessman could obtain the services he needs. The company is happy doing business with their clients. The clients are happy doing business in the comfort of their homes.

Unlike meeting in person, wherein time and money could be wasted, the low cost internet advertising solutions benefits the company in which the services and products are receiving sales. Plus, it also benefits the consumers who receive comfort and satisfaction guaranteed.

Inexpensive internet advertising solutions are able to lead other advertising medium because they were developed to be interactive. When a consumer reads and clicks on a web advertisement, it is easier and more convenient to respond or inquire with e-mail and business reply cards. Unlike other advertisings, low cost internet advertising solutions’ ability to answer feed backs in real time enables the companies to reply, resolves complaints and answer inquiries.

Internet advertising solutions provide a low cost and effective resolution for attracting targeted, high quality customers. This low cost internet advertising solution also provides web site publishers with a prospect to generate advertising revenue from their unsold marketing inventory.

Conventional advertising could never be replaced. However, because of developments in the technology, people prefer their services online. With low cost internet advertising solutions present, the consumers, companies, advertisers and even the common people’s lives have been given a deserving contentment.

OK I lied, there is no way, anyone can make money just by loafing around. Even if there are many websites and emails that claim that is true. Hey, at least I’m being honest. But about the part in making money online, now that’s true. Many success stories can attest that there are legit steps to be taken in the Internet to make money online.

So our main concern is, where is all this money coming from?

Simple, its from advertising. So many companies have learned and appreciated doing business online and traditional marketing and advertising has taken the next step.

Websites that have large traffic and have a semblance to a website can make use of the site to promote their products. So if you have a compilation of great pictures, videos and stories about a certain niche, you can use this to attract people to go in your website and eventually have them click on your sponsored sites.

As each sponsor site gets a click or does a successful sale, you can be half-expecting for a paycheck to come.

So basically, you wouldn’t be breaking a sweat. All you have to do is build a site where people can enjoy browsing to. This traffic can be redirected to an affiliate site and get commissions on their sale.

Making money online doesn’t have to mean you have to bare your body. With the right amount of promotions and a catching promotional slogan and brochure, you can capture the interest of your consumers and actually have a sale. So don’t just rely on your laurels, you can make money online.

As a supplementary to your income or as a sideline letting you save up or by the things you need.